CMS Text Maven Role – Description & Peculiarities

This is the latest in a series of HR articles focusing on hiring, training, and shaping expectations of applicants. Spoiler: buried not-so-deep in that link are cheat codes to help you land a position, if that's your goal. Several writers send me Word documents (or GDocs) with new and edited content for several websites. I … Continue reading CMS Text Maven Role – Description & Peculiarities →

Are Website Uptime Monitoring Services Reliable?

When your website is down you miss out on sales and make a poor first impression. Oh, and it's bad for SEO. Never fear--it's easy to get notifications when your site is down. And if your webhost sucks, you can switch to a better host. (See previous post re: the best managed WordPress hosts. Spoiler … Continue reading Are Website Uptime Monitoring Services Reliable? →

WordPress Managed Hosting Comparison

Updated for 2020: A good host and webmaster grease the SEO wheels. One of my clients is with ProntoMarketing. They're awful. I loathe working with them. (Pronto, not the client.) I more or less told the client, "It's them or me." Rather than leave a great client in the lurch like the prima donna I … Continue reading WordPress Managed Hosting Comparison →

Automated Scheduling Google My Business Posts

This is Google's default "Google My Business Post" image. Will they make me take it down? We'll see. (This post is more than half a decade old. I'm guessing some of it is outdated by now.) I won't write much about Google Business Profile posts and how they're potentially great for your business, your business's … Continue reading Automated Scheduling Google My Business Posts →

SEO Blogging Best Practices

(WARNING! This article is several years old now. The world of SEO changes often. Take this and any other SEO advice with a grain of salt and an eye for the contemporary.) This article assumes your web team has already configured your blog on a good blogging platform like WordPress with all the best SEO … Continue reading SEO Blogging Best Practices →