SEO, UX, FX, Art, Interviews, Complaining
Lean on a content gap analysis like a pro to find holes in your SEO keyword scope. This article starts with content gap analysis 101; if you're looking for the deeper dives, skip to the sections on content gaps' two biggest pain points: choosing content gap analysis competitors wisely |+| smart diagnostic metrics to tame … Continue reading Guide to Smart SEO Keyword Content Gap Analysis
File this one under: Things SEO clients ask often enough to warrant a blog-post answer. Wow! Dan's hooking you up with the SEO secret sauce? Lucky you! Can we do anything else to make his job easier improve your organic Google visibility? Yes. Me: "What picture should I use?" Wife: "Lucy in glasses; he looks … Continue reading I’m paying you to ‘do SEO’ …What else can we do?
Research is the smart first step when starting a new SEO campaign or growing an existing SEO effort. I talk with clients to brainstorm a few keyword ideas and then feed those seed keywords into tools to find related keywords. Then, ideally, I look at traffic and competition metrics to identify low hanging fruit of … Continue reading Keyword Research Alternatives to SEOmoz and Wordtracker?
Wordtracker keywords (Photo credit: Matthew Burpee) Update: Eight years later, yet another SEO data vendor failed me, so I did a more recent piece on that reporting vendor search. Here's the original 2010 piece on the frustrating state of keyword research way back when. I recently reluctantly renewed my subscription to Wordtracker, a keyword research … Continue reading Wordtracker KEI Fail, Wordtracker Alternatives & SEO News
Dan Dreifort 